A Quick Guide to Wearing Fragrance

Maximise Longevity + Create a Memorable Sillage

Where and how you apply perfume can significantly affect how long it lasts and how it projects.

✅ Best Application Points

Apply fragrance to your pulse points—areas where blood flows closer to the skin’s surface, naturally warming the scent:

• Wrists
• Inner elbows
• Base of the throat
• Back of the knees
• Behind the ears

🌬️ Pro tip: Try applying scent to the back of your neck to create a “fragrance scarf.” This releases subtle wafts throughout the day without overwhelming your nose.

🚫 Avoid These Common Mistakes

• Don’t rub your wrists together. It damages the delicate top notes.
• Avoid spraying directly on the chest or décolletage if exposed to sunlight—fragrance plus UV light can irritate the skin.
• Don’t overspray behind the ears if you have sensitive skin or wear jewellery.

💧 Apply to Moisturized Skin

Fragrance clings better to hydrated skin. Apply your scent after a warm shower, when skin is:

• Clean
• Warm
• Slightly damp
• Nourished with a fragrance-free or complementary-scented lotion

This helps anchor the fragrance and improve its longevity.